Evaluation Question One - Bordwell and Thompson

My media product uses and follows the conventions of real media products through editing types. Bordwell and Thompson have an editing theory of “Rhythmic” where the shots in the product are edited to change in time with the beat of the music. This was quite a challenge when creating the Music Video as the beginning of the song is very slow and low tempo whereas when the beat “drops” and the pace and tempo quickly rises and so clips are changing every half a second. However there was enough footage to use to be able to edit enough clips to fit in with the song, as there was a lot of space to fill with very short length clips